Rain Catchers Collective
Rain Catchers Collective
A regional collaborative for rain gardens, focused on education, resource-sharing, and improved access to native plants.
Headquarters
Southeast Michigan
Services Provided
Brand Design
Logo Design
There are several key nonprofits in Southeast Michigan that have been doing similar work around rain gardens and native plants. Now, they are coming together to form a unified coalition to support locals in implementing rainwater reuse strategies like rain gardens, rain barrels, and native plants. They approached us about creating the coalition’s name, logo, brand, messaging, and marketing strategy. Orso Design Co did the visual design and brand for this project, working in collaboration with Villa Marketing Co to create the messaging and marketing strategy.
Logo
The collaborative wanted a look that felt fun, accessible, and interesting, so we took inspiration from colors in the vibrant plants and flowers in a rain garden.
Digital & Print Designs
The print and digital designs weave in the bold colors and shapes from the logo to create eye-catching designs that work well across yard signs, buttons, social media, and more.